Etteilla
1738 to 1791

Who was Etteilla, and what is truly known of them?
What is known
Jean-Baptiste Alliette of Paris, who wrote under his surname spelled backwards. Records show him as a seed merchant and later a dealer in prints. In 1770 he published the first known book on telling fortunes with playing cards, using the pack of thirty-two. After Court de Gébelin’s essay he turned to the tarot: from 1783 he printed a guide to reading it, in 1788 he founded a society of “interpreters of the Book of Thoth”, and about 1789 he issued the first tarot pack designed for divination and not for play. He died in Paris in 1791.
The teaching
Taught from his own books on the cards (1770 and 1783 to 1785) and the tarot pack he designed.
A card for the one who asks
Etteilla's first book teaches fortune-telling with the ordinary piquet pack of thirty-two cards, the seven to the ace in each suit, and adds one card more, the Etteilla, which stands for the person who asks. Every card has two meanings, one when it falls upright and another when it falls reversed, so that the pack speaks with sixty-four voices and not thirty-two. The cards are shuffled, cut by the questioner and laid out, and each is read by its own meaning, by the way it falls and by the cards around it.
The book of Thoth restored
When Court de Gébelin declared the tarot the Book of Thoth, Etteilla took up the claim and went further: the pack, he taught, had come down corrupted by card makers who did not understand it, and he set out to restore its true order and its true meanings. In his order the first cards tell the creation of the world, from chaos and the first light to the rest of the seventh day; then come four virtues, Justice, Temperance, Strength and Prudence, with Prudence taking the place of the Hanged Man as Gébelin had said it should; and then the cards of human fortune, among them Marriage, Judgement, Death, Fortune and Folly.
The order and the meanings are his own work, and together they make the first full system for reading the tarot as a book of fortunes.
Meanings written on the cards
His pack, the Grand Etteilla, prints the teaching on the cards themselves. Each card is numbered in his order and carries its meanings in words, the upright meaning at one end and the reversed at the other, so that whichever way a card falls the reader sees what it says. The pack is made to be read, not played, and each of its seventy-eight cards is a sentence in a book of fate.
The small cards carry his meanings as fully as the trumps, and many of them passed into Waite's Pictorial Key of 1910. The ace of cups is the table, a feast and its plenty, and reversed a change; the ace of swords is the extreme, triumph and excess, and reversed a conception; the ace of batons is a birth, and reversed a fall; the ace of coins is perfect contentment, and reversed a sum of money.
The reader's craft
Etteilla teaches that the reader must know every meaning by heart, upright and reversed, and must read the cards together and not one by one, for a card of fortune beside a card of loss says something that neither says alone. He calls cartomancy a science with rules, to be learned and practised like any other, and he gathered his pupils into a society of interpreters to teach it.
Orders and memberships
None beyond the society he founded himself in 1788 for his pupils. No lodge record names him, though he used the language of initiation in his books.
The legend
That he was a wigmaker: the label was fixed by Éliphas Lévi, who called him a former hairdresser, and no record bears it out. That he learned the tarot in 1757 from an old Piedmontese, and that the cards were composed by seventeen magi under Hermes: these are his own statements, with nothing behind them.
Their works
- Etteilla, or How to Amuse Oneself with a Pack of CardsBook, printed 1770
The first known book on telling fortunes with playing cards, using the piquet pack of thirty two cards with a card for the questioner. It made him the father of cartomancy as a printed art.
Ask the Oracle about it - How to Amuse Oneself with the Cards Called TarotsBook, printed 1783 to 1785
A guide in four parts to reading the tarot as the Book of Thoth, taken up from Court de Gébelin and reordered by him, with his own claims of the cards’ Egyptian birth. It is the first book on reading the tarot for fortunes.
Ask the Oracle about it - The Grand EtteillaDeck, about 1789
The first tarot pack designed for divination rather than play, with the cards renumbered and given meanings upright and reversed printed on them. Its line of packs is still sold.
Surviving copies are later printings, and the designs changed over the next century.
Ask the Oracle about it
How the house tells a life
This life is told from the record, with what is documented, what is legend and what was forged kept apart. A membership in an order is stated only where documents show it. A person’s chart explains none of their deeds.
The arts it feeds
Lives near it in time
Lives and legends
Isaac NewtonThe Count of Saint-GermainCourt de GébelinGiacomo CasanovaMartinez de PasquallyFranz Anton MesmerCount CagliostroAdam WeishauptNapoleon BonaparteMarie Anne LenormandFrancis BarrettMarie LaveauThe whole tree

